The automobile industry was affected badly after the earthquake and flood in 2011, the year passed was not a very favorable time span for automobile manufacturing companies. They faced a hard time, first the sales of well-known brands was slow and declining as compare to the year 2010, later when the natural calamities and exogenous shocks hit the biggest automotive industry the demand of new cars was reduced drastically. There were several reasons of this decline in demand, some critics says that this decline is caused due to the strong position of US dollar against the stable position of Japanese Yen in previous years, the rest of the automotive world blame earthquake, since the automobile companies were unable to manufacture new cars therefore used cars were in greater demand and their supply increased at the same time.
The biggest benefit from this decline in demand and sales of new Japanese cars was taken by the German cars, BMW and Volkswagen kind of brands as well as Hyundai Santa Fe 2001 and Hyundai Santa Fe 2002 which were suppressed and left behind in yearly sales by Japanese automobile manufacturers. They fasten their campaigns, increased production and took the lion’s share in overall sales at the end of 2011.
The Dealers Were Benefited from Increasing Sales of Hyundai Santa Fe 2001 and Hyundai Santa Fe 2002:
The second chunk of automobile society which was benefited from decline in sales and demand was used cars dealers and sellers especially those who were dealing with Hyundai Santa Fe 2001 (http://www.sbtjapan.com/ks-hyundai-santa-fe-2001) and Hyundai Santa Fe 2002; they made the most out of this opportunity and sold thousands of cars purchased from auction. There was a lot of crap as a number of people offered their earthquake and flood damaged cars in auction.